Graphic Design Lessons - Composition Techniques 6

COMPOSITION TECHNIQUES - 6

 

Graphic Design Composition Techniques 6

 

Develop a Visual Curiosity

 

Develop a Visual Curiosity

 

A visual curiosity is a must for any designer. You must try to understand the possibilities that exist in any image you use. Not every idea you develop leads to a solution but each adds to your general knowledge of design and becomes part of the bank of ideas that you may draw upon for future projects.

 

Ask Yourself Questions

Ask Yourself Questions

"It is not the answer that enlightens, but the question", Eugene Ionesco.

By asking a question you discover what you dont yet know. It directs your investigation of the subject. This 'punched' image asks a question about what is missing. It just needs a little typographic help to find an answer.

 

Text is a Creative Tool

Text is a Creative Tool

The text in this design is broken up into sections to link the visual and verbal communication of the image. Although, in Western society, we read from left to right and top to bottom, you can take the odd liberty with typography for graphic design purposes:

  • 'think' forms the missing curve from the question mark and together they emphasise that part of the idea.
  • 'outside' is placed physically outside the box to stress its meaning.
  • 'the box' takes its natural position inside the box, but on a smaller scale. This helps with the order in which we read the message as we tend to read the larger words first.

 

Color is a Compositional Tool

Color is a Compositional Tool

Red and white are used in a counterchange that unites the image and its typography. Red strengthens the link between 'think' and 'outside' to ensure that they are read first while 'the box', in a contrasting white, completes the statement.

Composition Techniques for Graphic Design

The font symbols below were chosen as a starting point to demonstrate the process of developing an idea for a graphic design. Click on each symbol to explore a range of composition techniques that you can use to create your own ideas.

Graphic Design Lesson Resources

 

Graphic Design Lesson Resources

Download our free Resource Sheets

Once you have studied our composition techniques you can find more symbols in our free Resource Sheets that you may download, print and use to develop your own ideas.

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