Scroll To Top
Toggle Menu

Composition Techniques for Graphic Design 8

 

Graphic Design Composition Techniques 8

 

Stand Out from the Crowd

Stand Out from the Crowd

Good graphic design stands out from the crowd. By merely adjusting one of our stacked cups, this simple change to the image creates a visual metaphor that expresses deeper ideas about attitudes or behaviour.

 

Contrast Black and White with Color

Contrast Black and White with Color

Colors seem more intense when used as a contrasting element with black and white. In this variation of our design the spectrum of colors suggests both the heat and aroma of a hot beverage.

 

A Counterchange of Tones

A Counterchange of Tones

Shading techniques, such as a counterchange of graduated tones (light against dark changing to dark against light) can add a spatial elegance and depth to the most minimal shapes.

 

A Counterchange of Shapes

A Counterchange of Shapes

To create a 'Morning Coffee' logo for a café, our visual equation demonstrates a counterchange of overlapping shapes that are then shaded and colored like the squares on a checkerboard.

 

A Simple Layout

A Simple Layout

To develop the idea further, the image was framed with a background that suggested a tray or a café window. The words 'Morning Coffee' were added to complete a simple layout. The 'Cooper Black' font was chosen for this text as its gently curved corners were in harmony with the other shapes in the design.

 

A More Unified Layout

A More Unified Layout

Don't be satisfied with your first design - try different layouts. In order to unite the typography with the image, the layout of the shapes was altered to include the text within the design. This also removed any ambiguity about the frame which now looks more like a café window with the cup of coffee sitting comfortably in the foreground.

 

An Apt Choice of Typography

An Apt Choice of Typography

Always test different examples of typography in a design. Here the type has been swapped for a less formal 'Brush Stroke' font whose calligraphic strokes set a more relaxed tone. The decision as to what works best is usually down to the personal preference and experience of the designer.

Composition Techniques for Graphic Design

 

  • Composition Techniques for Graphic Design 1
  • Composition Techniques for Graphic Design 2
  • Composition Techniques for Graphic Design 3
  • Composition Techniques for Graphic Design 4
  • Composition Techniques for Graphic Design 5
  • Composition Techniques for Graphic Design 6
  • Composition Techniques for Graphic Design 7
  • Composition Techniques for Graphic Design 8
  • Composition Techniques for Graphic Design 8

Each of the font symbols above was randomly chosen as a starting point to demonstrate the process of developing an idea for a graphic design.

Click on each symbol to explore a range of composition techniques that you can use to develop and adapt for your own ideas in graphic design.

Once you have studied our examples you can find other symbols in our free Graphic Design Resource Sheets that you may print and use to explore the techniques you have learned.

Graphic Design: Logotypes and Typography

These lessons introduce you to some basic principles of good design that will help you to develop effective logotypes with an understanding of relevant typography.

 

 

 

Graphic Design: How to Create and Develop Ideas

These lessons introduce you to some of the skills and techniques that will expand your creativity in developing original ideas for graphic design.

 

  • pinterest
  • facebook
  • twitter
  • googleplus