GRAPHIC DESIGN LESSON
Creative Ideas and Techniques - 2

HOW TO DEVELOP CREATIVE IDEAS FOR GRAPHIC DESIGNS LESSON PLAN A graphic design is a creative arrangement of image and type that communicates a visual concept with a clarity and economy of means. There are tried and trusted techniques that you can use to increase your creativity in the search for a solution to any graphic design. In this lesson we use the symbols below to demonstrate a range of composition techniques that will help you to develop ideas for graphic designs. Click on the symbols below to see how each is developed into a creative idea for a graphic. Once you have studied these examples you can find some other symbols in our Graphic Design Resources that you may use to create your own graphic designs.
Graphic Design Lesson		Image Resources	Evaluating Your Designs
Designing a Logo		History of Logos	The Art of Typography

Graphic Design Techniques

Example 2

DECONSTRUCT AND REBUILD AN IMAGE

Try breaking up an image into its basic parts and then reorganise its design. Picasso and Braque were the first artists to use this technique in a style of art called Cubism. Designers often pinch ideas from the fine arts.

A PLAYFUL IMAGINATION

Here the idea is reconstructed as a nursery jigsaw. A playful imagination is a must for any graphic designer.

SWITCH AN IMAGE FROM POSITIVE TO NEGATIVE

Try changing the image to generate an idea. A switch from positive to negative provides a spark of inspiration.

ONE IDEA OFTEN LEADS TO ANOTHER.....

Our sad and happy faces outline the objective of every 'Customer Services' department - to turn angry frowns into sunny smiles.

......AND ANOTHER

A set of traffic lights that reflect the drivers' emotions.