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Typography Logo

TYPOGRAPHY DESIGN LESSON

Typography is the Art and Design of Printed Text.

In this lesson we look at the elements that contribute to good typographic design and then use that knowledge to create a logotype (a logo composed of typography).

The aim of this lesson is to explore the expressive potential of typography.

The task in this lesson is to create a logotype that reflects a feature of Glasgow Museums. The design is to be composed only from the letters ‘GM’ and existing fonts. It should also include the ‘municipal green’ colour of Glasgow.

This lesson can easily be adapted to include any museum in any locality.

 

LOGOTYPE EXAMPLES

Click on a link for information about the elements of typography or an explanation of each logotype design.

 
   
Glasgow Museums Logotype 1
 
Glasgow Museums Logotype 2
 
Glasgow Museums Logotype 3
   
Glasgow Museums Logotype 4
 
Glasgow Museums Logotype 5
 
Glasgow Museums Logotype 6
   
Glasgow Museums Logotype 7
 
Glasgow Museums Logotype 8
 
Glasgow Museums Logotype 9
   

 

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